: There is a growing demand for inclusivity in storytelling to reflect the actual richness of global society [15]. 5. Challenges in Modern Media
To capture dwindling attention spans, modern entertainment has abandoned purism. The most successful popular media of the 2020s are . We see it in the "dramedy" (e.g., The Bear , Succession ), where tension and humor coexist uncomfortably. We see it in the "docufantasy" (e.g., The Last Dance ), which applies cinematic storytelling techniques to non-fiction sports archives. Even music has blurred: the line between a podcast, an audiobook, and an ASMR track is now so thin as to be irrelevant.
Watching sports is becoming an active experience through AR/VR, allowing fans to view games from any angle or even through a player's eyes. Gaming has also solidified its status as a core pillar of media portfolios. The Impact of Social Media
This is the : we enjoy what we enjoy unapologetically. "Cringe" is dying. Authenticity (or the performance of authenticity) is the new currency.