Imedi Tv

Imedi TV was founded by Badri Kirtsivadze, a Georgian businessman, with the goal of providing high-quality television programming to the Georgian audience. Over the years, the channel has undergone several transformations, including changes in ownership and management. In 2006, Imedi TV was acquired by the Georgian Media Group, which further expanded its reach and influence.

Imedi TV has shaped Georgian pop culture. Their morning show, "P.S.," has launched the careers of Tbilisi’s most famous influencers. Their New Year’s Eve special, featuring Georgian folk songs mixed with Europop, is a national ritual. imedi tv

Today, you can watch Imedi TV with a single click on your smartphone. The technology has changed, but the name remains synonymous with speed, spectacle, and survival. Imedi TV was founded by Badri Kirtsivadze, a

founder, Bidzina Ivanishvili. This transition marked a radical shift in editorial policy: Pro-Government Stance Imedi TV has shaped Georgian pop culture

Imedi TV sits at the heart of Georgia's highly polarized media environment. It is often cited as the "pro-government" pole in a media war against "pro-opposition" channels like Mtavari TV. This division reflects the broader "Us vs. Them" mentality in Georgian politics, where media outlets are frequently instrumentalized to discredit political opponents or frame specific social movements, such as the 2023 "foreign agents law" protests, through a partisan lens. Conclusion

: First aired on March 15, 2003, and was the first channel in Georgia to broadcast licensed international content. Market Dominance